Liverpool have announced a landmark new partnership with Tommy Hilfiger.
The Premier League club unveiled the agreement on Monday, confirming the global fashion brand as Liverpool’s Official Fashion Partner.
As part of the deal, Tommy Hilfiger will work with Liverpool on a range of activations and campaigns, with the partnership set to blend the club’s football identity with the brand’s style and heritage.
Liverpool said the collaboration will include joint projects designed to connect with supporters around the world and strengthen the club’s presence beyond the pitch.
The announcement marks a fresh commercial step for Liverpool as they continue to grow their global brand, while Tommy Hilfiger adds another major football name to its portfolio.
Further details of the partnership are expected to be rolled out through club and brand channels in the weeks ahead.
